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"Beyond ChatGPT: What Does it Take to Create Real CX AI?"

Wednesday, June 5th 2024, 11AM EDT

Now that generative AI has become a household term thanks to ChatGPT, one thing is clear: The benefits of generative AI for CX are wide ranging and transformative. 

But what makes CX AI work – and what sets it apart from other generative AI? What makes it either fail or live up to its potential?

Join us for a look at what it takes to create real CX AI. We will explore the tech driving CX transformation, cover the right way to implement CX AI, and equip you with the information you need to be your organization’s CX AI expert.

You will learn:

•  About the underlying technology of CX AI in an intuitive, accessible way
• The importance of purpose-built AI vs generic generative AI
• How to avoid common mistakes made when implementing AI for CX
• Why effective AI needs good knowledge management 

Speakers:

Bogdan Grigorescu, Senior Technical Lead, Architecture, eBay
Bogdan Grigorescu is a distinguished technologist with a significant background in leading specialized teams for large-scale AI automation projects across various industries. Throughout his career, he has successfully managed the development and operation of enterprise platforms across different geographies, using AI and machine learning technologies to significantly enhance customer experiences and achieve substantial cost efficiencies globally.

Catherine Forino, Senior Product Marketing Manager, Digital & AI Solutions, NICE
Catherine is the Senior Product Marketing Manager for Digital & AI at NICE. She has a passion for learning the ins and outs of products and understanding customer's needs. Having started her career in sales, Catherine understands how important quality product positioning, messaging, and marketing assets are to both customers and sales. Catherine is responsible for developing these and various other marketing and sales assets for the Digital & AI product portfolio. 

Michael Krieger, Moderator, AI Business

Offered Free by: NICE
See All Resources from: NICE